Why Your Team Needs a Business PowerPoint Template
When it comes to beautiful, branded presentations, professional PowerPoint templates have many benefits.
There’s nothing more embarrassing than getting your presentation in front of clients only to notice a handful of inconsistencies that make it appear messy and unpolished.
No matter how much time you spent on your slides, they’re just not the reflection of your brand you were hoping for.
You need a gorgeous deck, but you’re not a graphic designer.
What is a PowerPoint template?
A PowerPoint template is a PowerPoint document with preformatted fonts, colors, and other design elements.
Templates also include formatted Slide Master layouts.
Think of Slide Master layouts as templated layout designs that can be applied to new and existing slides in a presentation. Slide Masters indicate where to place text and images as well as what size and colors they should be. They also dictate the design of footers, usually comprised of the slide number, logo, and fine print.
Other common components of a professional business template are:
Placeholder prompts
Instructions on using the template
Guidelines on branding
Custom icon libraries
PowerPoint templates deliver tremendous value to businesses of all sizes and across all industries. Since Microsoft PowerPoint is accessible and widely used by all employees and departments, PowerPoint templates give everyone (not just marketing and design teams) the power to create beautiful, branded presentations and documents.
What are the benefits of a business PowerPoint template?
#1. Keep your presentations on brand.
If you ask most staff about your company’s brand guidelines, it’s likely they won’t know what they are or where to find them. Branding is a specialized skill usually left to designers and marketing professionals. Branding not only portrays your company’s unique personality and values, it communicates a sense of professionalism and trustworthiness. Needless to say, stellar branding is crucial to marketing your business.
PowerPoint templates give everyone access to proper branding. Your company’s brand guidelines will be baked into a custom business PowerPoint template. Defaults for colors, shapes and fonts can be set up and implemented automatically through the use of templates.
Templates also include instruction and guideline slides within the PowerPoint document. There will be no need to search elsewhere for a branding reference.
#2. Create consistent slide designs.
Have you ever toggled through your slides and noticed the placement of items (like headers or page numbers) shift from slide to slide? What about the fine print on the bottom of slides varying in size or placement?
These are just a couple of elements that often become inconsistent from slide to slide. They may seem unimportant, but they can take away from the overall look and feel of your presentation.
A PowerPoint template ensures that all repetitive design elements remain in the same exact place from slide to slide. It creates a pleasing, high-quality experience for your clients, giving them a sense of satisfaction and trust in your company from the start.
#3. Save time with out-of-the-box professional slide designs.
A branded PowerPoint template will save your team countless hours designing and formatting slides.
A professional designer can create a set of sample slides to show how different types of text and images can be displayed. Samples should include charts, graphs, and tables. An icon library is another feature that helps add visual interest to any presentation. Users can replicate example slides or use them as a jumping off point for their specific content.
Most presentations have standardized content that is minimal in nature and unlikely to require much editing. These include:
Title slides
Divider slides
Thank you slides
Call to action slides
For these instances, a template should include designed slides, 100% ready to go. This ensures no employee will spend time on these designs and all decks across your company will have a level of consistency.
Why work with a freelance PowerPoint designer on your business template?
A properly designed PowerPoint template is an invaluable asset for your company that will save your team time and allow your brand to shine. With all of their benefits, PowerPoint templates also come with limitations and can be quite to technical to set up properly. The task of applying a template to your existing presentations can also be a big undertaking.
